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Festival Production


 In 2015 Keith Allen and Sarah Erickson co-created the inception of the True North  Cafe as part of the Wanderlust Festival, a respected, well-attended, and professional yoga + music festival in North America. 


Keith co-created the success of a new traveling cafe, leading the team, and operating day to day functions of service. 


Leadership Responsibilities Included:

  • Ordering all equipment to open a coffee shop

  • Inventory products for the opening of a mobile cafe

  • Hiring Local Staff in Each Local

  • Cafe Manager

  • Budgeting Costs

  • Team Manager

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